Capitol Exhibit Services

An award-winning promotional program for Capitol Exhibit Services, highlighted by Proverbially Speaking!—a pair of custom Wiro-bound capabilities books created for their trade show and museum markets. Rather than relying on conventional project photography, the campaign used familiar proverbs, quotations and visual wordplay to tell the CESI story. The books featured custom die cuts, clever page reveals, specialty inks, French-folds, and an extensive palette of Neenah papers. Impressed with the project, Neenah funded an extended print run for use in promoting their own papers. The broader program included brochures, direct mail, business cards, and sales materials, giving CESI a distinctive way to communicate their capabilities. Proverbially Speaking! earned top honors with a Gold ADDY Award from AAF DC, followed by a District Two Silver ADDY Award.

CESI Proverbially Speaking custom Wiro-bound capabilities books featuring proverbs, visual wordplay, die cuts, French folds, specialty inks, and Neenah papers.
CESI Proverbially Speaking capabilities book spreads using proverbs, visual wordplay, custom photography, illustration, die cuts, and specialty printing.
CESI Proverbially Speaking capabilities book spreads using proverbs, visual wordplay, custom photography, illustration, die cuts, and specialty printing.
CESI Proverbially Speaking capabilities book spreads using proverbs, visual wordplay, custom photography, illustration, die cuts, and specialty printing.
CESI Proverbially Speaking capabilities book spreads using proverbs, visual wordplay, custom photography, illustration, die cuts, and specialty printing.
CESI Proverbially Speaking capabilities book spreads using proverbs, visual wordplay, custom photography, illustration, die cuts, and specialty printing.
CESI Proverbially Speaking capabilities book spreads using proverbs, visual wordplay, custom photography, illustration, die cuts, and specialty printing.
CESI Proverbially Speaking capabilities book spreads using proverbs, visual wordplay, custom photography, illustration, die cuts, and specialty printing.
CESI Proverbially Speaking campaign materials including a four-panel brochure, wallet-size promotional card with business card holder, and coordinated business card.
CESI Proverbially Speaking direct mailer featuring the Genius campaign concept and exhibition services messaging.
CESI Proverbially Speaking direct mailer featuring the Shoot for the Moon campaign concept and exhibition services messaging.
CESI Proverbially Speaking direct mailer featuring the Seeing Is Believing campaign concept and exhibition services messaging.